Pipeline & Revenue

Market Intelligence

Competitive & Signal Monitoring

Market Intelligence continuously monitors your target accounts, competitors, and industry for signals that matter to your pipeline. Funding rounds, key hires, competitor pricing changes, technology adoptions — surfaced automatically so your team enters every conversation with perfect context.

Competitor trackingFunding alertsIntent dataResearch briefs

What you get

Everything included in Market Intelligence — no add-ons, no hidden limits.

Funding round alerts: know the moment a prospect raises money

Key hire tracking: new VP of Sales = buying signal

Competitor price change and product launch monitoring

Technology adoption signals: know when a prospect adds or drops a tool

Intent data: which accounts are actively researching your category

Automated daily digest of signals across your watched accounts

Sania uses market signals to personalise outreach automatically

Battlecard generation from competitor analysis data

Use cases

Who gets the most value from Market Intelligence.

📡

SDRs & AEs

Open every call with a relevant signal from the last 7 days — funding, hire, news.

🎯

Sania Autopilot

Sania reads all market signals and uses them to personalise outreach automatically.

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Competitive Intelligence

Track competitor moves and get AI-generated battlecard updates in real time.

How it works

Up and running in minutes.

Watch accounts

Add target accounts and competitors to your monitored list.

Set signal types

Choose which signals to track: funding, hires, tech changes, news.

Receive alerts

Get daily digests or real-time Slack/email notifications.

Act on signals

One click to open a personalised outreach based on the signal.